.

Most likely to: still believe in Santa! The title just about says it all. Karin’s job at PRIDE is to vet and implement strategies which improve profitability for PRIDE’S dealers. Karin found PRIDE through a newspaper ad for the Controller role, and the rest is history. When she’s not busy charting PRIDE’s future path, she’s trying out new recipes, curling up with a good book, and, of course, spending time with her LSU college sweetheart! PRIDEOLOGY 101: Karin can trace her family in the United States back to 1770 – she has a patriot ancestor who fought in the Revolutionary War – and continues to research previous generations!

Most likely to: Travel the world

Cathy gets great joy from each of her roles with PRIDE over more than eleven years, and wouldn’t change a thing. She loves recruiting new dealers to PRIDE so they can increase their profitability through PRIDE’s variety of industry resources.

When not at the office, she’s spending time with her family in the great outdoors, living the Colorado lifestyle hiking, camping, shooting guns, and fly fishing! Most of her family is in Colorado, so it’s a good thing Cathy loves cooking for her crew!

PRIDEOLOGY 101: Cathy is a daredevil and has checked off bungie jumping in New Zealand, skydiving in Colorado, zip-lining in Costa Rica, spelunking in New Zealand, parasailing in Cabo, and heli-skiing in Winter Park from her bucket list.

Most likely to: Be the model student!

Born in Salt Lake City but raised in Metro Denver, Cara’s 18-year career makes her the perfect fit for creating beneficial vendor partnerships with PRIDE dealers. Having worked several jobs in the industry, from dealership warehouses to General Manager to her role at PRIDE, Cara is always ready to take on new challenges with a smile!

Outside of the office, Cara enjoys kickboxing, paddleboarding, hiking, cycling, and exploring different places. She loves the outdoors, and is proud to call Colorado her home.

PRIDEOLOGY 101: Cara has hiked thirteen of Colorado’s Fourteeners, and biked up Mt. Elbert!

Most likely to: Be the most enthusiastic fan on the sidelines for all of his daughters games--foam finger and all

Jason Robison just may be one of the few people living in Denver who can truly call himself a native. He’s called Denver home his entire life and wouldn’t change a thing. When Jason came across a job that promised him a career with a great team of professionals, that would be constantly growing and improving, he was eager to join the Pride team. As PRIDE’s Controller, Jason enjoys the responsibility that comes with his job of managing the financial operations of the company. Making sure the finances are stable and the budget is under control are just a few of the tasks Jason handles each day so the company can operate smoothly and efficiently.

Though he’s known as the Controller at work, outside the office Jason turns into an all star soccer dad. He loves a good round of golf with the guys but spends most of his time with his daughters, attending their athletic and extracurricular activities.

PRIDEOLOGY 101: Jason owned a children's indoor play center for 8 years, so he understands that being a business owner isn’t just child’s play.

Most likely to: Know the origin, definition, and pronunciation of words like Kolsch, Helles, Marzen, and Schwarzbeir

As the VP of Marketing, Lisa manages programs that increase profitability for PRIDE dealers and encourage partnership with PRIDE vendors. Lisa brings the experience of a variety of industry roles, from owner/operator to dealership sales, and now in her current position with PRIDE.

Though not a Colorado native, Lisa and her family embrace everything the state has to offer, from mountain sports to craft beer. When she wins the lottery, she’ll open The Million Pug Ranch, and provide therapy pugs to children and adults with developmental disabilities. Until then, Lisa is happy being a part of the PRIDE team and waiting for her pug dreams to come true.

PRIDEOLOGY 101: One of Lisa’s first jobs was as a “live mannequin” in a downtown Denver boutique window.

Most likely to: Play against Kevin Hart in a charity basketball game

A Colorado native who’s proud of his CSU alma mater (Go RAMS), Jonah moved around the country after graduation, landing back in Colorado after accepting the job he’s enjoyed for the past eleven years. His role with PRIDE is to create marketing pieces that showcase PRIDE’s dealers and vendor businesses, and handle custom projects for the PRIDE office with ease.

While he doesn’t get much downtime as he raises two active boys, Jonah enjoys painting, drawing, and listening to his not-so-secret guilty pleasure: heavy metal music.

PRIDEOLOGY 101: Jonah finished #1 in the state of North Carolina at map reading and cartography in a junior engineer competition. Who needs Google Maps with Jonah around?

Most likely to: Hold a boom box outside someone's window, while simultaneously bouncing a soccer ball on his head

As Credit Manager, Wes manages PRIDE’s procurement department. Following in his father’s footsteps, Wes also began his PRIDE career in New Orleans. His dad has been in the foodservice industry since the 80’s, and Wes picked up the same passion for the industry in no time.

While he’d like to produce music one day, he’s leaving that to the professionals and settling for local karaoke and shooting pool with friends during his free time.

PRIDEOLOGY 101: In 1998, he was the 7th ranked tenor in the state of Louisiana.

Most likely to: Take her lottery winnings to the beaches of Mexico where her fluency in Spanish will be of much more use to her than it has been in the suburbs of Colorado.

Born a Cali girl who traded the beaches for the mountains, Corrina Rodriguez is convinced that an alien abduction is the only explanation for her moving to Colorado and joining PRIDE as the Executive Assistant. Corrina helps support the leadership team while being of assistance to PRIDE’s CEO and taking care of office tasks.

She’s a yogi at heart in free time, and loves spending time with her granddaughter.

PRIDEOLOGY 101: Corrina is fluent in reading, writing, and speaking Spanish.

Most likely to: Have Cher make a surprise appearance at a PRIDE event as his plus one.

With an incredibly loyal work ethic having been dedicated to his previous job for thirty four years, it’s no surprise Preston takes on the daunting title of Event Operations Manager without flinching. Overseeing all of PRIDE’s events is no easy task but as someone who understands how productions run through his participation in community theatre, Preston enjoys taking on this new position and challenging himself to help PRIDE develop and improve.

Though he’s still waiting for the day he can leave his worries behind and jet off to the tropics with his family, he enjoys working in Denver and catching a movie with them on the weekends.

PRIDEOLOGY 101: Preston met Cher during her Heart of Stone tour. Preston was standing next to her when a local news magazine show interview Cher and Preston was later noted as an unidentified guest!

Most likely to: Host the original Ninja Warrior Show

As PRIDE’s accounting and rebate manager, Linda works hard at crunching numbers to keep the company on track financially. When pursuing her career at PRIDE, Linda knew she wanted to broaden her accounting experience and this role allows her to do just that.

While the job keeps her busy, she still has time to spend with family cheering on the Broncos every Sunday. A true diehard fan, Linda would go to every single game if she could and hopes to do so when she wins the Powerball. She also enjoys spending time outdoors with her family and dabbling in photography, one of her true passions.

PRIDEOLOGY 101: Linda speaks Japanese — konichiwa!

Most likely to: Win any trivia night with questions only relating to the Bourne movie series or golfing terms.

Living up to his nick name of Big Bird, Jay has flown around the globe since he was a child. Jay was born in Virginia, then traveled around to Japan and Texas for school, until he finally rested his wings in the great state of Colorado, where he joined PRIDE as an Administrative Assistant. Jay works a variety of tasks each day such as, prioritizing and managing vendor relations to assist CEOs, schedules meetings, writes communications and correspondences for VPs and dealers, and many more important tasks necessary to keep the grand machine that is PRIDE running smoothly.

When he’s not in the office you’ll find him on the back nine working on his swing or watching the PGA tour.

PRIDEOLOGY 101: While playing Edgewood Golf Course in Lake Tahoe, Jay tried to impress his boss and swung, missed and ended up in the water. Lets just say the water was great.

Most likely to: Medal in Decathalon and Beach Volleyball in Tokyo - 2020

You could call Dean “The Optimizer” since his role with PRIDE entails analysis of product mix and volume for rebate maximization, but we just know him as “Dean”. A Milwaukeean by birth, Dean now considers Colorado his home and loves spending time hiking with his daughter and road bike racing.

He’s not one to pass up happy hour with a local live music, either! Someday he’ll travel the world and visit the seven continents, but his bucket short list includes a zip line through the jungles of Costa Rica.

PRIDEOLOGY 101: Dean excels at trivia with a head full of useless knowledge. Look for him on Jeopardy next season

Most likely to: Commandeer a drone to save the world during a zombie apocalypse

Brett is a native of New Orleans, but was eager to move to Denver to continue his job as Procurement Accountant and Assistant Credit Manager. When PRIDE’s New Orleans office closed, Brett had to say goodbye to good ol’ southern Cajun food, and hello to the great Rocky Mountains. The adjustment was smooth, as he quickly adapted to his Colorado transplant lifestyle by biking, hiking and drone flying.

While his work life remains the same, Brett enjoys the change of scenery and everything Colorado has to offer.

PRIDEOLOGY 101: : In addition to drones, Brett has also flown small civilian planes and helicopters.

Most likely to: Know the difference between a Dunkelweizen and a Dopplebock

In his role as Procurement Account Manager/Early Pay Specialist, Jeff takes pride (no pun intended) in providing dealers with the very best customer service he can offer.

A diehard, born-and-raised New Orleans Saints fan, he now enjoys all that Colorado has to offer—especially craft beer and miles of beautiful trails in the city of Denver! When Jeff isn’t honing his financial ninja skills, he’s dreaming of crossing the globe as a world-class Cicerone and Sommelier.

PRIDEOLOGY 101: Jeff has eaten a 12 egg omelette in one sitting.

Most likely to: Choose stilettos over sneakers

A rose by any other name would smell as sweet, and the same could be said for Nyembo Janisse, or Nisse as she’s known to her friends. While new to the industry, her background in finance and international business already allows her to excel at making processes between PRIDE members and vendors as smooth as possible.

She adds a touch of style in everything she does, and hopes to parlay that into a lifestyle blog one day—maybe even covering beautiful destinations like Bora Bora and beyond!

PRIDEOLOGY 101: Janisse knows how to braid hair and make wigs, so if you need a little help on top, she’s got you covered.

Most likely to: Whip out The Young & The Restless VHS box set at PRIDE’s next office party

Sometimes fate puts you where you fit best. At least that appears to be the case for Feral, who happened into her job at PRIDE on the recommendation of a friend. She’s filled the Senior Accountant role well, preparing and analyzing rebates while providing top-notch customer service to PRIDE’s dealers and vendors.

In her spare time, you’ll probably find Feral at a Monster Truck show or her cheering loudly at a Nuggets game with her son.

PRIDEOLOGY 101: With ninja-level financial skills, Feral has the unique ability to blow $300 in one day or make $20 last an entire week.

Most likely to: Be picked first for any team due to his athletic ability and Good Sportsmanship Award-winning attitude

A degree in Finance from The College at Brockport led Mike to a career in Accounting, but it was an interest in his professional growth and the beauty of the Colorado Rocky Mountains that brought Mike to PRIDE. He takes the role of solving accounting issues and keeping rebates in line as seriously as he does his love of sports, especially the Syracuse Orange and New York Yankees.

Until the lottery affords him an opportunity to buy his dream team, the Indianapolis Colts, you’ll find Mike hiking trails outside of Denver and traveling the world enjoying new experiences and cultures.

PRIDEOLOGY 101: With a jump shot like Steph Curry, count on Mike to pull a quick trifecta on the court every time!

Most likely to: Create the largest embroidered map of Mexico with cities and states included.

A Colorado native through and through, Marla was born and raised in the quaint town of Fort Collins, CO. After crossing paths with Pride while working as a contractor, she was offered a permanent position as Pride’s Staff Accountant and rebate processor in 2017 and has been fine tuning her accountant skills ever since. While Marla loves everything Colorado has to offer she takes whatever chance she has to travel to Mexico and also brush up on her reading, knitting, and embroidery skills.

Prideology 101: Not many people know about Marla’s Arts and Crafts skills; her knowledge of Pre-Columbian Meso-American history (aka Mexico) and how many states she has visited in Mexico.

Most likely to: At 6’ 7”, his jokes might go right over your head

Luke brings almost 6 years in the Foodservice industry to PRIDE, and it’s that great experience which keeps the gears of PRIDE's PASS Program moving without a hitch. When his workday is done, it’s all fun and games as he caters to his enthusiasm for craft beer and board games—Betrayal at House on the Hill, Scotland Yard, and Settlers of Catan just to name a few.

If money were no object, you would easily find him attending every Denver Broncos game during the season...that is, before he embarked on a world tour to visit as many countries as possible.

PRIDEOLOGY 101: Luke has a pet Brazilian Black tarantula named Romulus who’s been with him since college. You could say that’s going to be a long-term friendship since tarantulas can live for more than 25 years!

Most likely to: Drop a DJ beat with her assortment of 2000’s Greatest Hits CD’s

Just like her name, Virginia is a southern girl through and through--hailing not from Virginia, but from beautiful Charlotte, North Carolina! After graduating from Auburn, Virginia realized her passion for fashion and moved to New York, where she worked on a eCommerce teams ranging from Betsey Johnson to Bloomingdale’s. After relocating to Denver with her husband, she was able to continue following her digital dreams by joining the Pride team. As PRIDE’s e-commerce Merchandising Manager, Virginia does her best to make sure the company uses the most optimal merchandising strategy for its online initiatives.

Virginia loves exploring the finer things in life, or you could say the “winer” things in life, always up for checking out new restaurants and wine tastings in Denver. Of course like any Denver transplant she loves to do yoga, spin classes, run the local trails and travel with her family.

PRIDEOLOGY 101: Without fail, someone says “Meet Virginia” to her at least once a week. Most often at coffee shops. Thanks, Train.

Most Likely to: Constantly being moving state to state so that the government can’t keep tabs on her

As someone who’s lived from the east to the west coast, Julie Smith (but you can call her Jules) decided to settle smack in the middle of the US, where she found her niche working as PRIDE’s Senior Graphic and Web Designer. She’s happy to finally call Colorado home, while she continues to perfect her web design skills and learn about the industry of PRIDE.

Since she’s been around the states Jules has friends visit her from all over the country, so she spends her free time taking visitors on the most scenic hikes Colorado has to offer and her days taking her pup to Chatfield Reservoir.

Prideology: Jules has lived in Tennessee, Boston, New Hampshire, Michigan, Los Angeles & Colorado. Six already, and the list will surely keep growing.

Most likely to: Make others laugh!

From a young age, Jennifer always knew she wanted to be a Graphic Designer. When she saw an opening at PRIDE for a Graphic Designer position, she knew the position was perfect for her! She now designs print and digital collateral pieces for PRIDE and manages PRIDE’s social media content.

In her free time, Jennifer enjoys good food and good conversation with her family and friends... and with extended family in East Texas and North Louisiana, she has plenty of both! She also enjoys traveling, going on day trips with her husband on his Kawasaki motorcycle, and snowmobiling! LSU is her favorite college team (Geaux Tigers!), but as a Colorado native, her NFL loyalties are split between the Broncos and the Saints.

PRIDEOLOGY 101: Jennifer’s mastery of coupons, offers, and money-saving apps has resulted in her close friends and family calling her the Coupon Queen!    

Most likely to: Replace Siri’s web of knowledge on the next iPhone update

As the man behind the mouse, Trevor makes sure everything is running smoothly on the systems side of PRIDE. While maintaining the network, he also controls the configuration and maintenance of PRIDE’s servers, making sure things are always running smoothly!

As a Colorado native, Trevor could never bring himself to leave, and lives just minutes from his childhood home. In his spare time, Trevor tinkers with motorcycles and cars to keep his mechanical as well as technical skills honed.

PRIDEOLOGY 101: Trevor is quite the handyman, possibly earning himself the nickname “Trevor the Technological Tool Man”.